ARCHIVE: Spring 2003
Journalism and Mass Communication (JMC)

JMC 200 Introduction to Electronic Media. (3)
fall, spring, summer
Surveys electronic media in the United States: history, regulation, organization, programming, and effects. Prerequisites: MCO 110 (or 120); successful completion of English proficiency exam; major.

JMC 201 Journalism Newswriting. (3)
fall and spring
Writing news for the print media. Fee. Prerequisites: ENG 101 (or 105); MCO 110 (or 120); successful completion of English proficiency exam; major.
General Studies: L

JMC 202 Radio-Television Writing. (3)
fall, spring, summer
Writing for electronic media, news, and continuity. Fee. Prerequisites: MCO 110 (or 120); successful completion of English proficiency exam; major.
General Studies: L

JMC 235 Production Techniques. (3)
fall, spring, summer
Introduces basic concepts of audio and video production. Introduces operation of portable cameras, recorders, microphones, lights, editing, and postproduction equipment. Prerequisites: JMC 200; successful completion of English proficiency exam; major.

JMC 270 Public Relations Techniques. (3)
fall and spring
Theory and practice of publicity, public relations, and related techniques and procedures. Prerequisite: MCO 110 or 120.

JMC 300 Advanced Broadcast Newswriting. (3)
fall and spring
Technique and practice in newswriting for broadcast and cable applications. Fee. Prerequisites: JMC 201; professional status.

JMC 301 Reporting. (3)
fall and spring
Fundamentals of news gathering, interviewing, and in-depth reporting. Fee. Prerequisites: JMC 201; professional status.
General Studies: L

JMC 313 Introduction to Editing. (3)
fall and spring
Copyediting and headline writing. Electronic editing on personal computer terminals. Fee. Prerequisites: JMC 301; professional status.

JMC 315 Broadcast News Reporting. (3)
fall and spring
News and information practices of networks, stations, and industry. Practice in writing, reporting, and editing with emphasis on audio. Prerequisites: JMC 201; professional status.
General Studies: L

JMC 330 Advanced Broadcast Reporting. (3)
fall and spring
News and information practices of networks, stations, and industry. Advanced practice in writing, reporting, and editing with emphasis on video. Prerequisites: JMC 300; professional status.

JMC 332 Broadcast Programming. (3)
fall, spring, summer
Programming theory and evaluation, regulation, ethics, and responsibilities and basics of audience psychographics and effects. Prerequisites: JMC 200; professional status.

JMC 351 Photojournalism I. (3)
fall and spring
Taking, developing, and printing pictures for newspaper and magazine production on a media deadline basis. Students should have their own cameras. Fee. Prerequisites: JMC 201; professional status.

JMC 401 Advanced Public Relations. (3)
fall and spring
Advanced theory and practice of publicity, public relations, and related techniques and procedures. Prerequisite: JMC 270.

JMC 412 Editorial Interpretation. (3)
selected semesters
The press as an influence on public opinion. Role of the editorial in analyzing and interpreting current events. Prerequisites: JMC 301; professional status.

JMC 413 Advanced Editing. (3)
fall and spring
Theory and practice of newspaper editing, layout and design, picture and story selection. Fee. Prerequisites: JMC 313; professional status.

JMC 414 Electronic Publication Design. (3)
fall and spring
Theory, organization, and practice of layout, typography, and design in traditional and multimedia publishing. Fee. Prerequisites: JMC 401; professional status.

JMC 415 Writing for Public Relations. (3)
fall and spring
Development of specific writing techniques for the practitioner in public relations agencies and divisions of major organizations. Fee. Prerequisites: JMC 401; professional status.

JMC 417 Public Relations Campaigns. (3)
fall and spring
Theory, principles, and literature of public relations and how they relate to audiences, campaigns, and ethics. Prerequisites: JMC 401; professional status. Corequisite: JMC 415.

JMC 420 Reporting Public Affairs. (3)
fall and spring
Instruction and assignments in reporting the courts, schools, government, city hall, social problems, and other areas involving public issues. Prerequisites: JMC 301; professional status.

JMC 433 Broadcast Sales and Promotion. (3)
fall and spring
Basics of electronic media marketing practices, including commercial time sales techniques and radio/TV promotion fundamentals. Prerequisites: JMC 200; professional status.

JMC 437 Advanced TV Production. (3)
fall and spring
Emphasizes individual production projects of the student’s own conception and design utilizing studio, field, and postproduction techniques. Prerequisites: JMC 235; professional status.

JMC 440 Magazine Writing. (3)
fall and spring
Writing and marketing magazine articles for publication. Prerequisites: JMC 301; professional status.

JMC 451 Photojournalism II. (3)
fall and spring
Theory and practice of photojournalism with emphasis on shooting, lighting, and layout for the media. Fee. Prerequisites: JMC 351; professional status.

JMC 452 Photojournalism III. (3)
fall and spring
Advanced theory and practice of photojournalism with emphasis on the photo essay and illustrations in black and white and color. 2 hours lecture, 2 hours lab. Fee. Prerequisite: JMC 451. Prerequisite for undergraduates: professional status.

JMC 465 Precision Journalism. (3)
fall and spring
Advanced writing course with focus on reporting polls and surveys and other numerically-based stories as well as on understanding the concepts that underlie polls and surveys. Lecture, lab. Fee. Prerequisites: JMC 301; professional status.

JMC 470 Depth Reporting. (3)
fall and spring
Introduces strategies for writing in-depth newspaper or magazine articles. Lecture, lab. Fee. Prerequisites: JMC 301; professional status; instructor approval.

JMC 472 Broadcast Station Management. (3)
fall, spring, summer
Management principles and practices, including organization, procedures, policies, personnel problems, and financial aspects of station management. Prerequisites: JMC 332; professional status.

JMC 475 Television Newscast Production. (3)
fall and spring
Writing, reporting, and production of the television newscast. Capstone course of the broadcast journalism emphasis. Prerequisites: professional status; instructor approval.

JMC 494 Special Topics. (1Ð4)
selected semesters
Topics may include the following:

Online Media
Fee.
Science Writing
Fee.

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Omnibus Courses. For an explanation of additional courses offered but not specifically listed, see “Omnibus Courses.”

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