MASTER OF MASS COMMUNICATION

The faculty in the Walter Cronkite School of Journalism and Telecommunication offer a graduate program leading to the professional degree Master of Mass Communication. See “Master of Mass Communication” for information on the M.M.C. degree.

The program

1. helps students expand their knowledge in mass communication fields,
2. helps students gain a deeper understanding of an area related to mass communication,
3. prepares students for professional positions in mass communication fields, and
4. helps advance students’ careers in mass communication fields.

The program is directed to the professional communicator who seeks personal enrichment with midcareer education, to the baccalaureate degree holder in mass communication who wishes to study a related area while refining academic preparation in mass communication, to graduates of other disciplines who wish to prepare for careers in the mass media and closely allied fields, and to graduate students in other areas who need a compatible second field.

Students admitted to the Master of Education degree program in Secondary Education may elect journalism education as the subject matter field.

RESEARCH ACTIVITY

Research activities in the School of Journalism and Telecommunication complement its teaching and service missions. Research interests of faculty are varied. The school encourages inquiry into mass communication problems and issues by drawing upon diverse approaches, including legal, historical, and quantitative methods. Faculty are involved in creative activity and research for both academic and professional publication. Recent and current projects include technological effects on the mass media, effects of U.S. Supreme Court decisions on the mass media, media portrayal of the elderly, perceptions of good news and bad news on television, and media and minorities.

In addition to publications in journals on varied research projects, the following titles of faculty-written books represent a diversity of interest areas: Business Management of Consumer Magazines; Contemporary Sports Reporting; Photojournalism: The Visual Approach; Target: Cancer; The Practice of Newspaper Management; Electronic Age News Editing; The Gene Age; A “Washington Merry-Go-Round” of Libel Actions; News Writing and Reporting for Today’s Media; Contemporary News Reporting; Visual Editing: A Graphic Guide for Journalists; Symbols, the News Magazines, and Martin Luther King; Eisenhower and the Mass Media; Reruns on File: A Guide to Electronic Media Archives; Press Law in South Korea; and The Healing Blade: A Tale of Neurosurgery.

Omnibus Graduate Courses: See omnibus graduate courses that may be offered.

1998–99 Graduate Catalog Table of Contents

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